FASHION DESIGN & PRODUCT DEVELOPMENT
Keynote – “AI and the Future of Fashion”
I recently presented this keynote at Milan Design Week in April 2025 for The EU Worth Project. It’s an engaging and accessible talk showing how fashion brands can embrace AI as a supportive tool—not a threat. It covers: How AI can support design inspiration and trend forecasting, Using AI in sustainable product development, Ethical considerations and creative control, Real examples and easy-to-understand tools for creatives
This can be delivered live, virtually, or adapted as a short training series.
I have an amazing international career in the fashion industry and I have learnt so much during my 20+ years working with large corporations to small start-ups and running my own creative business. I’m a fashion and product development expert combining deep industry knowledge with practical support across design, development, and manufacturing. I’ve worked across multiple fashion areas and textile products—helping brands go from concept to production confidently and sustainably.
Speaking Subjects I Offer:
-Designing with production in mind (from tech packs to final samples)
-Finding and working with manufacturers
-Understanding fabrics, sustainable options, and cost-saving choices
-Creating collections that are clear, focused, and ready for launch
-Strategic planning for launching and scaling
-AI and the Future of Fashion
Let’s Collaborate:
I’d love to support your mission by offering mentoring or talks that add real value to your members. I’m happy to tailor sessions to suit the focus of your organisation—whether it’s sustainability, innovation, or business support.
Contact:
Annette Lennerup
Fashion Product Developer | Mentor | Speaker
Send an email to
Instagram: @annette_lennerup
LinkedIn: Annette Lennerup | LinkedIn
PREVIOUS ENGAGEMENTS:
Keynote Speaker at Milan Design Week, Milan, Italy, Worth Project (EU, Bauhaus) with talk ´AI & the future of fashion´.
Guest lecturer at the Design Pattern Create Summit 2025 by Christina Hadley Dike, USA, with ´ First Fit to Perfect Fit: Mastering Factory Samples´.
Guest lecturer at Design Your Future Surface Pattern Design Summit by Brooke Mackie, Australia, with ´Smart Selling; Sales & Wholesale Strategies´.
Guest lecturer for Art for Business, Sweden, with ´Get started as a Pattern Designer´, ´Become a Fashion Designer on a Budget´ ´& ´Understand and Set Up your Production Chain´.
Guest lecturer with 'Elevate your Design Tech Pack´ during the Design Pattern Create Summit 2024 by Christina Hadley Dike, USA
Guest Lecturer at the Illustration and Art Conference by Carina Gardner, USA with Adobe Illustrator for Artist - Repeat Patterns
Guest lecturer with online class Adobe Illustrator - Repeat Pattern for the Secret Sticker Society by Mim Jenkinson, USA.
I had the pleasure of attending a conference on AI hosted by Annette Lennerup in Milan. The topic was both fascinating and timely, as Annette guided us through the many ways AI can serve as a powerful tool in the fields of fashion and design. She shared several concrete examples, showcasing various AI platforms and software that can enhance and streamline different aspects of the design and production process. Her presentation was insightful, well-structured, and truly inspiring, leaving us all excited about the possibilities AI brings to creative industries.
Lisa Ivarsson - Fashion Designer
Round Tables Live + Virtual & Virtual Keynote Presentation
Elisabeta, Surface pattern designer -
MIKSA DESIGN
"Annette is an excellent, patient and helpful mentor.
I can fully profit from her deep profound knowledge within the fashion and textile industries which is of great help. It is what I need on the way to achieve my goals in bringing my print design business forward.
Thank you so much Annette!"
Nicolle Masucci, Surface pattern designer -
Chartreuse Bat Studios
I have now cultivated a newfound sense of confidence and a profound understanding of the steps required to continuously forge ahead and present my work to the world.
Without a doubt, had I not crossed paths with Annette, I could very well still be ensconced in uncertainty, pondering my next move from a distant corner.
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